Position Description
In our Consumer Marketing team, we are recruiting for a Marketing Planning Manager to work on the delivery and management of all Interflora Marketing plans and campaigns, creating an integrated and cohesive approach to our Marketing.
In this role, you’ll be involved in the planning and provision of assets to support UK and ROI sales and marketing campaigns, showcasing the intrinsic links between the florist, the customer and the recipient. You’ll also bring to life, our USPs (focusing on our Florist network) and purpose of ‘creating beautiful moments for special people’.
This is a role that will work across all Consumer teams, Florist Comms, Florists as well as 3rd party agencies, and will be critical to our successes. You will collaborate with the teams to create and manage a calendar of content and campaign activity to feature across our marketing activity for the year, focused on our customer as well as focusing on the recipient experience.
This is a great role for an impactful and organised individual with an existing set of marketing skills and experience who really wants to be a customer-focus champion across the business inspiring everyone to have the customer in mind throughout all marketing activity.
Required Experience
In order to perform well in the role, we would expect you to have;
• Proven experience of planning Marketing activities in a digital retail environment
• Proven experience of working on integrated marketing campaigns.
• Previous involvement in brand, direct marketing and digital marketing activities
• Proven experience of collaborating in a team to achieve outstanding results
• Strong initiative and skills in self-starting
• Project management and organisational skills
• Communication, presentation and influencing skills
• The ability to work in a matrix-style organisation.
Salary and Benefits
Our colleagues benefit from the attractive benefits you'd expect to see in a professional and successful organisation, such as; generous holiday allowances, a company pension scheme, health insurance, bonus schemes and staff discounts - but they also benefit hugely from working in a friendly, supportive and flexible environment, where not only are they treated as a professional but also as a member of the Interflora 'family'.
We also treat our colleagues to a variety of ‘peak-treats’ such as pizza, sweets and bacon sandwiches to get everyone motivated and ensure they feel refreshed through our 3 busiest periods of Christmas, Valentine’s Day and Mother’s Day - even the tea, coffee and biscuits are free! We also offer healthy alternatives such as fruit, which gets delivered directly to our offices three times a week.
We love to spoil our staff as well and make them feel loved on their special days - each new starter gets a beautiful Interflora bouquet to say “Hello and welcome” on their first day and every colleague is treated to another bouquet on their birthday!
Employer Description
We are proud to be the world’s largest and most experienced flower delivery network. Every day, thousands of people trust us to deliver their good wishes and thoughtful sentiments on their behalf. But its not just about being the largest - we pride ourselves on being the most personable too. Everyone involved - from our florists, to our delivery drivers, to our customer advisors - all take care to add a little personal touch to the Interflora experience.
We’re also proud that so many award-winning florists choose to be part of the Interflora family. Each of our expert florists has the unique blend of skills, creativity and attention to detail needed to create every handmade Interflora bouquet. Interflora is a hugely successful and recognisable brand and the staff love working here, we have a real ‘small business’, family feel to us that makes us a really unique and great place to work.
Site Description
Our offices are currently closed due to Covid-19 and this role will work remotely until the offices re-open. Long-term when we do re-open our offices, we will operate with a large degree of flexibility on location, so whilst the role is contractually based in Sleaford, we wouldn't expect you to be in the office every day but you would need to be close enough to commute for essential meetings and collaborative work when required.
Situated in the heart of Sleaford town centre – a beautiful market town just off the A17 and A15 and close to the Lincolnshire and Nottinghamshire borders puts is within easy reach of Lincoln, Newark, Nottingham and Peterborough areas.
